Community Energy Services Corporation

Community Energy Services Corporation promotes resource conservation and safety by providing building improvements and education where the Bay Area lives and works.

 
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Role: UX/UI Designer, Web Developer, and Project Manager
Platform: Wordpress
Live Website: http://www.ebenergy.org/

Defining the Problem

The company website did not meet their functional needs, loaded slowly, was difficult to navigate, and the design was out-dated. 

New Website Functional and Design Requirements

  • The site provides detailed information about CESC’s services and serves as a knowledge centre of expertise for the industry

  • The site is Search Engine Optimized

  • Prospects and clients can easily be able to contact CESC through forms

  • Prospects and clients can easily sign up for the CESC blog and newsletter

  • Users can apply for CESC job openings through the site

  • Site is hosted on a platform that is secure, reliable and affordable

  • The site is built using a modern, user-friendly theme that the CESC team can easily update

  • The site is tested to ensure optimal performance and usability

Specifications

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Search Engine Optimization & Analytics

The website will be accessible to search engine spiders and be coded with good on-page search engine optimization.

  • The site will be built with Yoast SEO plugin to optimize content and include focus keywords

  • Google Analytics Dashboard for Wordpress will also be installed to show website performance

  • Cross-device compatibility: All pages and content will be optimized for any given screen size or device built in a responsive design

  • Meta descriptions and title tags will be included on all pages

  • Site speed: the pages will be built with a light weight theme and be optimized for fast loading

  • User experience: easily navigable, clearly searchable site

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Job Applications

Users will be able to come to the site, easily find job openings and submit their application.

  • Job Listing

  • Powerful templating system, allowing you to control the look and feel of your jobs and job boards

  • Widgets to fit into your WordPress theme

  • Job Management

  • Jobs can be defined to display between certain dates, or indefinitely

  • Simple admin interface for editing, updating and creating jobs

  • Applicants can apply through the website, using a form that you can customize and template, so you get the information you need

  • Applicant Management

  • Simple interface for viewing all applicants

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Blog and Newsletter Sign-Up

Users will easily be able to sign up for the blog and newsletter notifications with a simple form fill.